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Four new balls on offer from No.1 brand – including all-new Velocity ball

 

If you’re scouring around your local golf shop over the coming week you might want to ask about the line-up of market-dominating Titleist balls which have just been released. Titleist, the undisputed golf ball technology leader, has just released four new balls to its line – NXT Tour, NXT Tour S, Velocity and DT SoLo. Each has been designed to deliver best in category quality and consistency, while providing a range of performance and preference options for golfers across every skill level of the game.

New NXT Tour and NXT Tour S deliver the best scoring performance available with a non-urethane cover. Trusted by golfers for over a decade, NXT Tour has been improved for 2012 to deliver even longer distance while retaining its commanding scoring shot performance. New NXT Tour S offers NXT Tour-like performance with a softer compression feel. The all-new Velocity provides explosive distance via the fastest solid core of any Titleist golf ball. Titleist delivers the Softest DT yet in the New DT SoLo. Both NXT Tour S and DT SoLo are offered in optic yellow. New Velocity is also available with double-digit orange play numbers “00” “11” “22” “33”.

“Our golf ball product development process is the same for all Titleist golf balls,” said Bill Morgan, Senior Vice President, Golf Ball Research and Development. “It always starts with golfer testing where we identify performance improvements that will help golfers score better and determine what their preference options are. New Titleist NXT Tour, NXT Tour S, Velocity and DT SoLo are the result of this process and deliver the best scoring performance and quality within their respective segment.”

NXT TOUR
First introduced in 2001, the Titleist NXT Tour begins its second decade as the established best-performing, non-urethane covered golf ball in the game. The New NXT Tour has a large dual core, three-piece construction that features a slightly smaller, soft centre and higher volume outer core layer, that is engineered for increased power and longer distance than the prior model.
RRP: £34 per dozen

In summary

• Engineered for High Performance

• Even Longer Distance

• Commanding Short Game Spin and Control

• Newly engineered dual-core with soft centre, volume of high energy outer core increased over 4%

• Soft, thin Fusablend cover

• New spherically tiled Octahedron, 4 axis of symmetry, 302 dimple design

NXT TOUR S

The New NXT Tour S is introduced as a preference option for golfers seeking NXT Tour-like performance with a softer compression feel. NXT Tour S offers a softer compression feel than its counterpart and, like NXT Tour, offers low driver and long iron spin for outstanding distance, a piercing trajectory and consistent ball flight, and commanding short game spin and control.
RRP: £34 per dozen

In summary

• Engineered for High Performance

• Soft Compression Feel

• Outstanding Distance

• Commanding Short Game Spin and Control

• Delivers Feel & Color Preferences

• Proprietary soft compression, highly resilient core

• Soft, thin Fusablend cover

• New spherically tiled Octahedron 4 axis of symmetry, 302 dimple design

• High optic yellow

Titleist_Velocity_Hero_2012 lr

VELOCITY

The all-new Titleist Velocity golf ball is powered for distance and the result of leading-edge design, proprietary technology, and the unparalleled precision of Titleist’s world-class manufacturing process. The New Velocity features Titleist’s exclusive high-speed LSX core technology and is encased in a NAZ2 cover formulation that delivers high initial ball speed on all full swing shots and playable feel in the short game. The combination of the fastest solid core of any Titleist golf ball, cover formulation, and 332 icosahedral dimple design aerodynamics, delivers a soaring, tight, consistent ball flight and deep downrange peak trajectory. Velocity is available with single or double digit orange numbering, which is a cool option.
RRP: £28 per dozen

In summary

• Powered for Distance

• Fast Ball Speed for Explosive Distance

• Deep Downrange Peak Trajectory

• Playable Short Game Feel

• LSX core technology delivers FASTEST solid core of any Titleist ball

• Speed enhancing NAZ2 cover blend

• High surface coverage dimple design

Titleist_DT_Solo_Hero_2012 lr

DT SOLO

The “Red Box” Titleist has enjoyed a loyal following for decades and the newest generation was developed with one objective in mind: design the softest compression feel possible, while continuing to deliver the long distance and control that are the DT standard. The result is the softest DT yet.
RRP: £21 per dozen

In summary

• The Softest DT Yet and Softest Compression Titleist

• Responsive Short Game Performance

• Low flight with long roll-out for excellent driver and iron distance

• Trusted Titleist Quality and Consistency

• Large and soft core with a soft cover

• High coverage, 392 icosahedral dimple design in five different sizes

• Available in white or optic yellow

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Bryce Ritchie is the Editor of bunkered and, in addition to leading on content and strategy, oversees all aspects of the brand. The first full-time journalist employed by bunkered, he joined the company in 2001 and has been editor since 2009. A member of Balfron Golfing Society, he currently plays off nine and once got a lesson from Justin Thomas’ dad.

Editor of bunkered

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