ECCO unveils "celebratory" STREET 10 shoe

Ecco Street 10

A decade ago, Fred Couples changed the way that people think about golf footwear forever when he strode onto the hallowed turf at Augusta National wearing the original ECCO GOLF STREET shoes at the 2010 Masters.

The 1992 champion's footwear was arguably the biggest talking point of the week, changing the way people think about golf shoe design and showing that a golf shoe can be so much more than just a golf shoe.

Now, as the ten-year anniversary of this game-changing moment approaches, ECCO has decided to pay homage to the hybrid revolution it kickstarted with the launch of the GOLF STREET 10.

• PING unveils Spring/Summer apparel line

• Organisers rubbish Ryder Cup claims

Testament to the original ground-breaking design, GOLF STREET 10 stays true to the core design with the addition of several subtle yet classic details of elegance and luxury.

A special edition shoe which is only available at selected retail and ECCO e-commerce sites, it honours the iconic original hybrid design with a contemporary set of key features. 

WATCH - DUMBARNIE LINKS... THE FIRST REVIEW!

Ecco Street 10 Fred Couples

They include the introduction of an all-new midsole material, PU PHORENE, which signifies a giant leap in ECCO’s FLUIDFORM process. With unparalleled softness, increased shock absorption and rebound, the dynamic comfort that has always been at the heart of ECCO design and technology is pushed to an all-new level

• Tiger Woods breaks silence on COVID-19

• Augusta National closed until further notice

The shoes also feature the award-winning ECCO DYNAMIC TRACTION SYSTEM hybrid outsole design that provides more than 100 traction bars and 800 traction angles for excellent grip in all playing conditions

On top of that, there are also exquisite varnishing details that pay tribute to the ten-year anniversary of the original GOLF STREET design, including bronze detailing on the lace ends and two eyelids, a ‘HYBRID 10’ logo in bronze screen print on the heel and a commemorative shoe box and key ring.

For more information and pricing, log-on to golf.ecco.com

Share this Article

share-logo
twitter-logo facebook-logo

Latest Videos See all videos right arrow

play button
2022 Driver Test | Which one is going in my bag?
Drivers
play button
The most powerful PING irons ever? | PING i525 review
Ping
play button
I'll be using the Vokey SM9 wedges... and you should too
Titleist
play button
The driver that has it all? | COBRA LTDx drivers REVIEWED!
Cobra
See all videos right arrow

Golf News

US PGA 2022: Full prize money breakdown
9 things Justin Thomas gets for winning the US PGA
Justin Thomas wins US PGA in playoff
US PGA: Mito Pereira rues painful finish
Who is Mito Pereira? Everything you need to know about the US PGA leader

Other Top Stories

Tiger Woods: Inside his $41million Florida mansion
The very best pubs in St Andrews
The Scottish Golf Course Emoji Quiz!
24 lies every bad golfer tells
Doug Sanders: The extraordinary life of golf's original playboy

Quick Fault 'n' Fixes See all videos right arrow

play button
A simple tip to help fight your slice
Watch
play button
A more upright posture for more consistency
Watch
play button
A flatter swing plane will help cure your slice
Watch
play button
Start your takeaway wider
Callaway
See all videos right arrow