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Performance sportswear brand Castore has announced a multi-year partnership with LIV Golf team Majesticks GC, becoming the team’s Official Worldwide Apparel Partner.
The team, which is made up of Ian Poulter, Lee Westwood, Sam Horsefield and Henrik Stenson, will wear the UK-based brand’s apparel on and off the course.
“We are thrilled to be announcing this multi-year partnership with Castore, one of the fastest growing brands in the world,” said co-captain of Majesticks GC, Ian Poulter.
“While both our teams have strong British roots, we are excited to be showcasing our partnership and Castore products on a global stage and are looking forward to bringing these products to market and most importantly better serving our fans and golf enthusiasts alike.”
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Meanwhile, the Majesticks GC Team Principal, James Dunkley, had this to say.
“When we first thought about partnering with an apparel brand, Castore was our clear number one choice.
“Not only do they have great people, great product and a great brand they have been able to successfully disrupt a notoriously established and hard to crack market. Not only will they support the performance of our team and better serve our fans there is so much we can learn from their mentality, approach and relentless pursuit of improvement.”
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The new apparel will be on show at LIV’s 2025 season-opener in Riyadh, starting on February 6.
Majesticks GC certainly aren’t alone in wearing the brand’s sporting apparel. McLaren F1, England Cricket and Rangers FC all sport the brand’s logo.
The new collection, which features hoodies, shirts, gilets and more, is now available at castore.com. Products will also be available to buy on the ground at every LIV event this season, as well as on the LIV Golf website by the end of March.
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