Paul Lawrie unveils new clothing brand

Pics: @PaulLawriegolf

Lawrie, who turned 47 on New Year’s Day, told bunkered.co.uk that the first Cardinal collection will go on sale in May/June this year. Comprising apparel and accessories, it will be a small collection initially, with plans to grow it each year.

The gear will be available from the Paul Lawrie Golf Centre near Aberdeen and online, and ‘maybe a few selected places’, with the intention to distribute it more widely from 2017.

In issue 140 of bunkered, Lawrie outlined how his latest business venture came about.

“We were in my bay at the centre one day, me, Michael, my eldest son Craig, Marian, and Michael MacDougall, who runs my foundation,” said Lawrie. “I explained the idea and said, ‘Let’s all go away and see what we can come up with for a name.

“Within ten minutes, and I don’t know how he did it, Michael came back to me and suggested ‘Cardinal’. It works in a lot of ways, not least because a cardinal is red and I’m a big Aberdeen. I just thought to myself, ‘Way to go’.”

Paul Lawrie :: 25 years and still going strong

Paul Lawrie makes his 2016 debut in this week’s Joburg Open – his 571st European Tour start. Only 12 players have played more often on the circuit. But in which country did he win his first tour event? Leave your answers in our ‘Comments’ section below.

Michael McEwan is the Deputy Editor of bunkered and has been part of the team since 2004. In that time, he has interviewed almost every major figure within the sport, from Jack Nicklaus, to Rory McIlroy, to Donald Trump. The host of the multi award-winning bunkered Podcast and a member of Balfron Golfing Society, Michael is the author of three books and is the 2023 PPA Scotland 'Writer of the Year' and 'Columnist of the Year'. Dislikes white belts, yellow balls and iron headcovers. Likes being drawn out of the media ballot to play Augusta National.

Deputy Editor