SuperStroke putter grip success

2014 06 Mid Slim Lime
 

The SuperStroke Mid Slim 2.0 has proven a hit with club golfers and tour players alike. Have a read as we investigate the technology behind its success.


Superstroke technology


The latest size in the range, the Mid Slim 2.0, was created at the request of tour players. The players wanted a putter grip to fill the gap between the standard sized Ultra Slim 1.0 and the larger Slim 3.0 grip.

As with the nine other SuperStroke grips available across Europe, the Mid Slim 2.0 model features a lightweight foam underneath a high-tech PU material with CrossTraction technology for improved feel and grip.
"Every grip in the range features parallel technology that evens pressure in both hands and eliminates tension in the wrist."

With a diameter of 1.20”, the 50g Mid Slim grip has proved an instant hit, helping a senior golfer take his first-ever major championship and increasing the total number of players on Tour using SuperStroke patented technology to 125.

“Every grip in the range features parallel technology that evens pressure in both hands and eliminates tension in the wrist to help produce a smooth, pendulum-like putting stroke,” added Fletcher. “The beauty of the Mid Slim 2.0 is that it suits a lot of golfers who’re looking for that size between the existing Ultra Slim 1.0 and Slim 3.0 grip diameters.”

Mid Slim Blue

SuperStroke on the tour


The company’s putter grips are the fastest growing grips on tour and have amassed over $100 million in prize money.

“Demand for the Mid Slim 2.0 grip is increasing at each Tour event and the global presence is having a positive effect on our sales,” said Tony Fletcher, head of sales for SuperStroke in Europe.

“The big attraction is that any golfer – regardless of ability or stature – can benefit from a SuperStroke grip.”

The USGA-approved Mid Slim 2.0 grip comes in a 10.50” length and is available in Black, Blue, Red, Orange, Lime, Pink, Black/Red, Silver/White and Black/White colour options. It has a RRP of £29.99.

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