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• TaylorMade release new PSi irons alongside M1 family

• The irons deliver on the demands of the better player

• “It will be a revelation to better players,” said Tomo Bystedt

TAYLORMADE

Released alongside the M1 family in Connecticut, USA, last night, TaylorMade have also unveiled PSi irons, which deliver on the demands of the better player.

With players having long been subjected to choosing an iron with either premium sound and feel or distance, the PSi irons (£799 3-SW) are the perfect blend of form and function which deliver a rare balance of elegant design and superior feel combined with increased ball speed and distance.

“The total performance package had to meet or exceed the player’s expectation” – Tomo Bystedt

“In creating the PSi, we wanted to make sure we understood the true needs of the better player before deciding how best to approach its design,” said Tomo Bystedt, director of iron product creation. “The total performance package had to meet or exceed the player’s expectation on look and feel while giving them performance they had never seen before. The consistency, workability and distance are something we think will be a revelation to all better players.”

In designing TaylorMade’s most advanced players irons to date, engineers integrated the company’s new Dynamic Feel System (DFS). Comprised of a HYBRAR blend compression damper and a multi-material cavity badge, this system works to reduce vibration across the face without losing ball speed. Combined with redesigned head geometries, tungsten weighting in the long irons (3-5), and forged short irons (8-SW), the result is an excellent feel and superior sound.

CONTINUES BELOW…

TM PSi address

Another addition to the PSi iron is a revolutionary new Speed Pocket – a cut-thru slot that feeds directly into the cavity undercut to produce more effective slot performance – resulting in faster ball speeds for shots struck lower on the face. PSi also utilises Face Slot Technology, a feature that debuted last year with the RSi series of irons. Face slots, located on the heel and toe of the clubface, protect ball speed and generate more consistent distance on shots struck off-centre.

An ultra-thin face (sub-2mm) gives the compact iron amazing distance, while the 360° undercut gives better players the trajectory they want and the distance they need.

TM PSi Tour

PSi Tour (£899 3-PW)

In addition to the PSi, TaylorMade also announced the PSi Tour iron, designed with input from and engineered for the best players in the world.

Featuring forged 1025 carbon steel, precision milled face slots and Speed Pocket, PSi Tour features a more compact head size and tour-inspired shaping and workability for the best of ball strikers.

Additionally, PSi Tour has a thinner topline, less offset and narrower sole than the PSi and its progressive centre of gravity position allows for higher trajectory in the long irons while retaining optimum workability.

TaylorMade PSi irons :: Availability

The PSi irons will be available for retail on November 6, while the PSi Tour irons will be out just in time for Christmas on December 20. For more information, visit www.taylormadegolf.com or follow @TaylorMadeTour on Twitter.

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