Sign up for our daily newsletter

Latest news, reviews, analysis and opinion, plus unmissable deals for bunkered subscriptions, events, and our commercial partners.

You wouldn’t buy a new driver without getting custom fit, so why should you buy a golf ball without the same treatment?

Now, with the help of Titleist, you’ve got no excuse for not knowing which ball is right for you.

The brand that makes the No.1 ball in golf has introduced a new golf ball fitting app for professionals to conduct comprehensive and efficient fittings.

This will help golfers find the best Titleist golf ball for their game.

• Are zero torque putters the answer to your struggles?

• FootJoy adds to Legends Series with Premiere Series Carolina shoes

It makes sense to get custom fit for your golf ball, too. It’s a piece of equipment that you use on every single shot and if it’s wrong for your game, then you’re going to see drop-offs in performance.

How does the Titleist golf ball fitting app work?

The system will combine individual golfer information with launch monitor data from just 12 shots. These will include half-wedge shots, full-swing pitching wedges, 7-irons and drivers.

The results of each shot is fed into a proprietary algorithm developed by data gathered from thousands of Titleist golf ball fittings to deliver a ball recommendation.

“Every day, we see the benefits of golfers finding the right flight, spin and feel for their games,” said Jeremy Stone, senior vice president, Golf Ball Marketing at Titleist.

“The Titleist Golf Ball Fitting App gives us the scale to meet more golfers on the fitting tee and provide them an accurate golf ball recommendation that is unique to them.”

Andrew Buttar, who is the golf ball product specialist team leader at Titleist, had this to say.

• I shocked a Scotty Cameron putter fitter by doing something the pros don’t

• Review: FootJoy HyperFlex golf shoes

“You can find the Titleist golf ball with the best flight, spin and feel for your game in as few as 12 swings.

“The fitting process using the ball fitting app only takes about 15 minutes to go through the process hitting half-wedge, full-wedge, 7-iron and driver,” Buttar explained.

“The app can be used for a standalone ball fitting as a service fitters can offer their membership. The golf ball is a vitally important piece of equipment and all golfers would benefit from having the right ball for their game.

“A golf ball fitting can be a great place to start before a full-bag custom fit. It will ultimately lead to a better experience for the golfer.”

Four dedicated Titleist golf ball product specialists cover the UK. You can find out more details here.

Do you want all the latest news on the latest golf equipment? Subscribe to our YouTube channel, here!


author headshot

Lewis Fraser As bunkered’s Performance Editor, Lewis oversees the content that’s designed to make you a better player. From the latest gear to tuition, nutrition, strategy and more, he’s the man. A graduate of the University of Stirling, Lewis joined bunkered in 2021. Formerly a caddie at Castle Stuart Golf Links, he is a member of Bathgate Golf Club where he plays off four.

Performance Editor

More Reads

Image Turnberry green

The bunkered Golf Course Guide - Scotland

Now, with bunkered, you can discover the golf courses Scotland has to offer. Trust us, you will not be disappointed.

Find Courses