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A new premium gin brand with links to the Ryder Cup has celebrated its official launch, following a dedicated event held in partnership with the Confederation of Professional Golf.
Created in St
Andrews and distilled using the finest Sicilian ingredients including almond, creamy lemon-citrus and ginger, Old Tom
Gin 1821 brings its customers the best of Italy, grounded
by its Scottish roots.
Hosted
at the CPG’s international headquarters at the prestigious Centurion
Club in St Albans, the launch event cemented the brand’s ties with the
golf industry and commenced with a competitive round, followed by an Old
Tom Gin 1821 drinks reception, three-course dinner and prize-giving.
Guests
included Old Tom Gin 1821 brand ambassadors and renowned golf
professionals, Gary Evans and Carly Booth,
together with representatives from the CPG and the organisation’s suite of commercial partners.
Following
impressive feedback regarding the unique taste of the premium gin,
Centurion Club has become the first golf resort in Europe to stock both
the exclusive Ryder Cup limited edition
and new ‘Clubhouse’ gin, with founder and CEO, Giorgio
Cozzolino, now focused on securing additional commercial partnerships
with golf clubs across the country.
“Following
many years of hard work perfecting the taste, quality and packaging for
Old Tom Gin 1821, it was incredible to see my vision come to life at
our very own launch event in partnership with the CPG,” said Cozzolino.
“Old
Tom Gin 1821 isn’t just a gin, it’s a brand and a lifestyle, which
combines the best of my homeland in Italy with my roots in Scotland. To
see so many guests combine their love of golf with our premium gin
is genuinely a dream come true and I look forward to expanding our
presence within UK golf clubs over the coming months.”
Richard Glover, Commercial Director of Old Tom Gin 1821, added: “Both Giorgio and I are excited to be working with the iconic Centurion Club and are delighted for them to be the first venue across Europe to sell both our Ryder Cup limited-edition and ‘Clubhouse’ gin.
“Following the successful launch, we are now focused on continuing to build our business strategy which is underpinned by partnerships and people.“We are already in some exciting talks with both potential retailers and wholesale partners – so watch this space.”
Recently confirmed as an official supplier of all gin and gin-based cocktails at the Ryder Cup in 2023, Old Tom Gin 1821 is now available to pre-order via the brand’s dedicated ecommerce store. For more information, visit the website.
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