Phil Mickelson’s latest business venture is unusual to say the least

Phil Mickelson

A week on from the “putt-gate” storm at the US Open, prepare to digest some far more light-hearted Phil Mickelson news.

That’s because, together with his long-time agent Steve Loy, the five-time major winner has committed to opening 30 frozen yogurt stores in the San Diego area with franchise Reis & Irvy’s, according to ESPN’s Darren Rovell.

Yes, you read that correctly. Mickelson is investing in the ‘fro-yo’ business and these aren’t any frozen yogurt stores, they’re robotic frozen yogurt stores!

The frozen yogurt business isn’t that big in the UK but in the USA, it’s huge, with consumer demand reaching unprecedented levels in 2013 all over the country.

Here’s a look at how the robot works:

Whatever next? With Phil, you never can tell…

Share this Article

share-logo
twitter-logo facebook-logo

Latest Videos See all videos right arrow

play button
HAS PING MADE ITS BEST EVER GAME IMPROVEMENT IRON? - G425 vs G410 vs G400
Ping
play button
ARE THESE DRIVERS REALLY BETTER THAN EVER BEFORE? – TaylorMade SIM2 driver review
TaylorMade
play button
IS THIS THE FASTEST DRIVER WE’VE EVER TESTED??? - Callaway Epic Speed, MAX & MAX LS review
Callaway
play button
HAS COBRA CREATED THE PERFECT DRIVER??? - COBRA RADSPEED review
Cobra
See all videos right arrow

Golf News

Rory McIlroy frustrated after his latest near-miss
Affordable Golf going from “strength to strength”
WATCH - PGA Tour pro tries weirdest putting grip we've EVER seen
Introducing 'Angry Golfers' - The European Tour's latest masterpiece
New coach but no equipment deal for former world No.1

Other Top Stories

Tiger Woods: Inside his $41million Florida mansion
The very best pubs in St Andrews
The Scottish Golf Course Emoji Quiz!
24 lies every bad golfer tells
Doug Sanders: The extraordinary life of golf's original playboy

Quick Fault 'n' Fixes See all videos right arrow

play button
Denis Pugh’s ball striking tips
Watch
play button
Strengthening your grip
Watch
play button
A simple takeaway drill from Peter Barber
Watch
play button
Release the clubhead at impact
Watch
See all videos right arrow