Phil Mickelson’s latest business venture is unusual to say the least

Phil Mickelson

A week on from the “putt-gate” storm at the US Open, prepare to digest some far more light-hearted Phil Mickelson news.

That’s because, together with his long-time agent Steve Loy, the five-time major winner has committed to opening 30 frozen yogurt stores in the San Diego area with franchise Reis & Irvy’s, according to ESPN’s Darren Rovell.

Yes, you read that correctly. Mickelson is investing in the ‘fro-yo’ business and these aren’t any frozen yogurt stores, they’re robotic frozen yogurt stores!

The frozen yogurt business isn’t that big in the UK but in the USA, it’s huge, with consumer demand reaching unprecedented levels in 2013 all over the country.

Here’s a look at how the robot works:

Whatever next? With Phil, you never can tell…

Share this Article

share-logo
twitter-logo facebook-logo

Latest Videos See all videos right arrow

play button
TITLEIST TOUR SPEED – Better than the Pro V1???
Titleist
play button
THE SIMPLE WAY TO HIT A LOB SHOT | GOLF EXPLAINED
Golf Lessons
play button
TaylorMade MG2 TW Grind Wedges – Tiger Woods’ secret short game weapon
TaylorMade
play button
A simple drill for perfect timing | IMG Academy
Golf Lessons
See all videos right arrow

Golf News

The World Handicap System: Everything you need to know
Want to work in golf? This is the website for you...
Tour reverses decision to let fans attend Scottish Open
"There's no way it could have happened" - Padraig Harrington has no regrets over Ryder Cup postponement
Scottish Golf issues new guidance to clubs after lockdown changes

Other Top Stories

Tiger Woods: Inside his $41million Florida mansion
The very best pubs in St Andrews
The Scottish Golf Course Emoji Quiz!
24 lies every bad golfer tells
Doug Sanders: The extraordinary life of golf's original playboy

Quick Fault 'n' Fixes See all videos right arrow

play button
How to hold your finish like a tour pro
Callaway
play button
The correct way to grip a golf club
Watch
play button
Pivot around a central point in your swing
Callaway
play button
Don’t take the club away to the inside
Watch
See all videos right arrow