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Deals with the likes of Bridgestone, Monster and TaylorMade having been freshly inked, Tiger Woods’ list of sponsors is looking vastly different this year.

Even so, a picture of his caddie Joe La Cava during a practice round
for this week’s Farmers Insurance Open at Torrey Pines still had us
doing a double-take at a logo we’d not noticed before.

On closer inspection, La Cava, who joined forces with Woods in
September 2011, appears to be wearing the logo of The Manitowoc Company
on his right sleeve.

Let’s take a closer look, shall we?

Lacava21
Lacava3

Based in Manitowoc, Wisconsin, The Manitowoc Company dates back to 1902 and is a Fortune 1000 manufacturer of cranes. That’s right – cranes.

Manitowac

We’ve double-checked Tiger’s most up-to-date list of sponsors and
there’s no sign of Manitowoc, so it appears that Joe has a deal all of
his own.

It also doesn’t appear to be anything particularly new. A quick
rustle through the image library reveals that he has been wearing the
Manitowoc logo on tour for at least four years. Here he is with Woods at the 2013 Honda Classic.

Tiger Joe Honda
La Cava Yard House

Interestingly, Woods’ former caddie, Steve Williams, has a long-standing deal of his own with Valvoline Oil.

A keen speedway racer in his downtime, the New Zealander transferred
his association with Valvoline from the track to the fairway back in
February 2003. He was still sporting the logo during his most recent
outing with current employer Adam Scott in Australia towards the end of
last year.

Steve Williams1

author headshot

Michael McEwan is the Deputy Editor of bunkered and has been part of the team since 2004. In that time, he has interviewed almost every major figure within the sport, from Jack Nicklaus, to Rory McIlroy, to Donald Trump. The host of the multi award-winning bunkered Podcast and a member of Balfron Golfing Society, Michael is the author of three books and is the 2023 PPA Scotland 'Writer of the Year' and 'Columnist of the Year'. Dislikes white belts, yellow balls and iron headcovers. Likes being drawn out of the media ballot to play Augusta National.

Deputy Editor

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