It's the day that every golf equipment geek has circled on their calendar - and, true to form, this year's PGA Show Demo Day was a massive success.
With all of the major golf brands, and even some you might not have heard of, in attendance, the circular driving range at Orange County National Golf Centre, near Orlando, was a sight to behold and a treat for the senses as plenty of new golf products were unveiled ahead of the 2015 season.
To give you an idea of the scale of the event, it took an hour to walk round the circle of equipment brands – and that’s if you didn’t stop to look at anything or speak to anyone.
From drivers, fairway woods and hybrids to irons, wedges, putters, golf balls and shafts, you could literally try everything and in every set-up. For equipment junkies, though, it’s the closest thing to heaven on Earth.
With the PGA expecting over 5,000 people through the gates during the day, there were plenty of crowds throughout the day, but none were bigger than when reigning Masters champ Bubba Watson gave a clinic for half an hour on the Ping stand.
There were other pros in attendance, too, including European Ryder Cup hero Graeme McDowell, who was on-hand to pour beers (his own 'G-Mac' brand beers, at that) on the Cleveland-Srixon stand.
Blair O'Neal and Jesper Parnevik, meanwhile, helped to ramp up the atmosphere at the Cobra-Puma stand with the help of a DJ.
Elsewhere, the show proved to be busy throughout the day with people looking for the latest products, including these from Cleveland Golf. These clubs below are not available in the UK, incidentally.
Others decided to relax and enjoy the day with a game of 'Corn Hole' (or at least that's what we were told it was called...)
Get the latest from the 2015 PGA Show
Keep up to date with all the latest from the 2015 PGA Merchandise Show in Orlando by following us on Twitter @BunkeredOnline