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This week’s Memorial Tournament will see Titleist’s new range of irons hitting the course.
The introduction of the new T-Series T100, T150, T200 and T350 models will mark the start of what Titleist call the tour seeding and validation process for their new clubs.
Before the tournament at Muirfield Village gets underway, Titleist players will be working with fitters to get fit into the correct spec of irons for their games.
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“Titleist has always been achieving, it seems like, perfection in the details,” said Jordan Spieth, who has played T100 irons since they were first introduced.
“It’s always been a great product and it’s just trying to figure out that little bit of an edge with each new generation. There’s never any corners cut. It takes what it takes and it eventually comes from some of the input we have but also what they see across the board with all their players.
“It seems like everything is taken in, like, ‘OK, that makes sense. We’ll do something a little bit different here or there.’ And it’s never just the same thing. They’ve always looked for a little bit of a different angle, and I think that that’s really cool when you’re partnering and trusting those clubs to do your job.
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“I’ve always played Titleist irons since I could have a full set of clubs. And to be able to feel like ones are made in the image and likeness that I’ve made comments on, is super cool for someone who loves the game like myself.”
Next week, the irons will make their way onto the LPGA and Korn Ferry Tours, where other pros will have the opportunity to put the irons in the bag.
The Titleist T-Series irons were first introduced in 2021 and have since been a staple in tour staffers’ bags.
PGA Tour players, such as Max Homa, Cam Smith and Will Zalatoris have used the range and many will likely be switching to the new models this week.
You can find out more about Titleist and their latest range of irons here.
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