Callaway MAVRIK irons - FIRST LOOK!

Callaway Mavrik Irons Main

For the last five years, Callaway has been the No.1 iron brand in golf. If the hype about its new MAVRIK irons is real, then it can look forward to extending that streak for at least another 12 months.

At the heart of the company's success in this category is a commitment to relentlessly develop ball speed technologies that are designed to help golfers hit their irons farther than ever before.

The brand claims to live by a "maverick spirit", pushing the boundaries of what’s possible and not settling until they've established a completely new standard for distance and performance.

This innovation led to them introduced Artificial Intelligence into their manufacturing processes for the first time, with the incorporation of Flash Face Technology in its Epic Flash driver. Since then, they have substantially increased their investment in super computing, Artificial Intelligence, and machine learning, all of which has allowed them to use A.I. in iron development for the first time ever.

• FIRST LOOK! Callaway Mavrik drivers!

• Callaway MAVRIK Fairways & Hybrids - FIRST LOOK!

That's right, the MAVRIK irons - the natural successor to the Rogue irons - feature a new Flash Face Cup with A.I. to create a sophisticated face architecture for every loft, an engineering feat that is completely unique to the golf industry.

By implementing a different Flash Face architecture for each iron, Callaway has been able to bring about a significant jump in ball speed and increased spin robustness off of every club in the set. Ball speed is further enhanced by the 360 Face Cup that flexes and releases at impact.

The result? Long and consistent distance, right through your set.

Callaway Mavrik Irons 1

Custom tungsten-infused weights in each iron allow have also allowed them to locate the position of the CG in each iron with extraordinary precision while still maintaining ball speed in the Flash Face Cup. This promotes optimum launch and ball flight through the set, from strong lofts and player preferred trajectory, spin rates, and land angle.

• Odyssey Stroke Lab Black putters – FIRST LOOK!

Patented urethane microspheres comprehensively absorb unwanted vibration for pure feel, while also maximising COR for incredible ball speed.

As is the case with the MAVRIK drivers, there is also a MAX version of the irons.

Built using much of the same innovative technology, it has a larger body and a deeper CG for increased forgiveness and easy launch. The combination of innovative ball speed technologies in the face and a high MOI construction promote long distance through the bag.

Callaway Mavrik Irons 2

WATCH - HOW TO SHOOT LOWER SCORES

For the better player, meantime, the MAVRIK Pro iron is just the ticket. With its more compact head shape, flatter lie angle and thinner topline, it gives lower handicappers the improved workability and control.

RRP: £849 (steel), £1,049 (graphite)

On-sale: January 23

Share this Article

share-logo
twitter-logo facebook-logo

Latest Videos See all videos right arrow

play button
EVERYTHING YOU EVER WANTED TO KNOW ABOUT SCOTTY CAMERON PUTTERS (2020)
Scotty Cameron
play button
OLD DRIVER VS NEW DRIVER - TaylorMade SIM vs TaylorMade Original One
TaylorMade
play button
PUTTER BATTLE! Odyssey Stroke Lab Triple Track Ten - VS - TaylorMade Spider X
Odyssey Triple Track
play button
THE BEST LOOKING NEW CLUB I'VE SEEN IN 2020 - BUT WHAT IS IT?
Ping
See all videos right arrow

Golf News

Augusta National makes biggest real estate purchase yet
USGA issue statement on racial protests
Scots club in terrific show of appreciation for NHS
Unique Pro-Am tournament to signal golf’s UK return
European Tour pro FUMES as OWGR announces restart

Other Top Stories

Tiger Woods puts new irons in the bag
New Fife golf course gets go ahead
REVIEW - Adare Manor, Ireland's rejuvenated masterpiece
Win a spot in the ASI Scottish Open Pro-Am with Hilton
Padraig Harrington targets 2020 Ryder Cup captaincy

Quick Fault 'n' Fixes See all videos right arrow

play button
A simple takeaway drill from Peter Barber
Watch
play button
Strike down on the ball for more consistency
Watch
play button
Stand taller at address says Denis Pugh
Watch
play button
How to create more body turn
Callaway
See all videos right arrow